1080p LCD HDTVreviews the lcd full HD

Saving energy never looked better. VIERA E3 Series LED HDTVs offer an IPS Alpha LED LCD panel, which include new technology that amazingly high levels of brightness and energy saving efficiency in a VIERA LCD HDTV.

Original Panasonic Features

VIERA Image Viewer

Equipped with an SD card slot, VIERA makes it easy to view full-HD photos and motion images that you shot yourself. Simply insert the SD memory card into the slot, and you’re ready to view your photos and full-HD videos on the big screen. You can make your slide shows even more impressive by adding background music and attractive frames. With VIERA’s big screen and superb image quality, family and friends will love sharing your memories.

VIERA Link

Games are much more fun when there’s no lag in operation. VIERA automatically chooses settings that provide the optimal image, so you get super-fast response and no delays. Even dark scenes with delicately rendered details are beautiful and easy to see.

VIERA Tools

The VIERA Tools user interface makes it easy to access and understand key functions. Simply press a function button, and an explanation appears on the screen. Keep the button pressed to activate the function immediately.

IPS Alpha LED LCD Technology

The IPS Alpha panel, which is known for its wide viewing angle and excellent light transmittance, is now further enhanced with a bright, energy-saving LED backlight. Images do not fade when viewed from an angle, and contrast is higher than in previous IPS Alpha models in spite of using less power. The IPS Alpha LED LCD TV offers superb color rendering and also contributes to the display’s slim design.

LED Backlight

This system places LED backlights on the top and bottom of the panel, and sends the light toward the center of the screen. Using light guides and diffusers, it distributes the light over the entire panel to provide backlighting. There is no need to cover the entire rear surface with LEDs, so the panel module is thinner and a great deal of energy is saved.

Dynamic Contrast

By combining the highly light-transmissive IPS Alpha Panel and high-brightness LED backlight, Panasonic have attained both high contrast and low power consumption. Also, by detecting the contrasting parts of the scene, the backlight is adjusted to maintain a brightness that is optimal for each area. Deep blacks are reproduced with no fading. The contrast between the brilliance of diamond-like stars and the deep black of the night sky produces a sharp, crisp image.

Wide Viewing Angle

With VIERA’s wide 178° viewing angle, you see clear, vibrant images from every seat in the room. The backlight features a wide transmission aperture that enhances contrast between light and dark and improves response to provide smoother motion images.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

Step into the 3D World. The VIERA ST30 Series Full HD 3D Plasmas create an all new viewing experience by putting you inside the action and creating a new world of TV viewing realism.

Infinite Black 2

In new VIERA models, contrast in brightly lit locations has been significantly improved. Enhancements to the panel and cells help reproduce images with smooth, natural gradation and deep, rich blacks even when viewed in bright surroundings. In movies, the true, deep blacks faithfully convey the intent of the filmmakers, adding power and realism to the viewing experience.

Full-time 1080 Moving Picture Resolution

VIERA plasma TVs have 1,080 lines of moving-picture resolution. Newly developed phosphors with minimal afterimages and a new motion compensating technology have made it possible to render faster-moving images with greater sharpness. This far surpasses the APDC moving-picture resolution measurement standard of 5 seconds by providing a moving-picture resolution of 1,080 lines at the 1.5-second level. And it shows the inherently clear motion of VIERA TVs in both 2D and 3D images.

3D 24p Cinema Smoother

VIERA incorporates technology that analyzes picture information in both the preceding and succeeding frames, and creates a precise supplementary frame between them. This suppresses the jerky effect seen in movies, so playback is smooth and natural-looking. The distinctive tonal qualities and atmosphere of the movie are preserved, and you enjoy extremely lifelike 3D images.

Frame Sequential Technology

Panasonic uses Full-HD Frame Sequential technology to create its 3D images. Images recorded in 1920 x 1080 pixels for both the right-eye and the left-eye alternately flash on the screen at the ultra-high rate of 120 frames per second. When you view the screen through active-shutter glasses that open and close each lens in sync with the alternating images, you see breathtaking FULL HD 3D pictures with stunning power and realism.

Dynamic Contast

By combining the highly light-transmissive IPS Alpha Panel and high-brightness backlight, Panasonic have attained both high contrast and low power consumption. Also, by detecting the contrasting parts of the scene, the backlight is adjusted to maintain a brightness that is optimal for each area. Deep blacks are reproduced with no fading. The contrast between the brilliance of diamond-like stars and the deep black of the night sky produces a sharp, crisp image.

600Hz Sub-field Drive

600Hz technology lets you view superb full-HD motion and still images. For even greater clarity with motion images, Panasonic uses its own unique image-analysis technology. This technology converts the motion in each scene into dots. And each frame is practically displayed for a shorter length of time than in previous systems, to reduce aftereffects.

3D Image Viewer

It’s easy to view 3D photos and movies you shot yourself on the big VIERA screen. After shooting with your 3D-compatible camera or camcorder, simply insert the SD card into the slot on a 3D-compatible VIERA TV. The viewing is incredible, with images so realistic it feels as though you’re right back in the moment. You’ll find that life’s special moments are even more memorable when you preserve them in 3D.

Always ready for action. With 120Hz Motion Picture Pro 4, VIERA® U30 Series LCD HDTVs are great for viewing your favorite sports teams or action movies. You can also share your favorite digital photos on the big screen.

Original Panasonic Features

Easy Viewing of Photos and Videos

VIERA Image Viewer

Equipped with an SD card slot, VIERA makes it easy to view full-HD photos and motion images that you shot yourself. Simply insert the SD memory card into the slot, and you’re ready to view your photos and full-HD videos on the big screen. You can make your slide shows even more impressive by adding background music and attractive frames. With VIERA’s big screen and superb image quality, family and friends will love sharing your memories.

One Remote Controls Them All

VIERA Link

Games are much more fun when there’s no lag in operation. VIERA automatically chooses settings that provide the optimal image, so you get super-fast response and no delays. Even dark scenes with delicately rendered details are beautiful and easy to see.

Brilliant Luminance and Superb Blacks

Dynamic Contrast

By combining the highly light-transmissive IPS Alpha Panel and high-brightness LED backlight, Panasonic have attained both high contrast and low power consumption. Also, by detecting the contrasting parts of the scene, the backlight is adjusted to maintain a brightness that is optimal for each area. Deep blacks are reproduced with no fading. The contrast between the brilliance of diamond-like stars and the deep black of the night sky produces a sharp, crisp image.

Fine Black Panel

Delivers a 178° wide viewing angle for bright and clear images from virtually anywhere in the room.

120Hz Motion Picture Pro 4

Crisp, Clear Moving Pictures

Even fast-moving scenes are displayed sharply and clearly. With a 60Hz video signal input, 120Hz Motion Picture Pro 4 makes 120 frames/second from 60 frames/second. This increases the frame count to allow natural frame-to-frame transitions, for smooth motion images with high resolution. Motion Focus Technology also reduces flicker and effectively suppresses blurring and afterimages.

Wide Viewing Angle

Beautiful Images from Any Angle

With VIERA’s wide 178°* viewing angle, you see clear, vibrant images from every seat in the room. The backlight features a wide transmission aperture that enhances contrast between light and dark and improves response to provide smoother motion images.

Key Specifications

What’s in the Box

Panasonic U30 series LCD HDTV, removable stand, remote control (with batteries), operating instructions

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*** Product Information and Prices Stored: Mar 12, 2011 17:24:10

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